
Competitive advantage is the central concept in strategy – the basis by which your firm has an advantage over other firms. Some competitive advantage is temporary in nature – going a short-lived advantage. Other sources of competitive advantage of longer-term – a sustainable competitive advantage.
The articles below explore competitive advantage – what the concept is, and how firms are able to develop the resources for a competitive advantage over their competitors.
The Competitive Advantage Collection

What is competitive parity?
This article explores what is meant by competitive parity – and why firms may not be able to gain a competitive advantage over others

What is a temporary competitive advantage?
What is meant by a temporary competitive advantage – and what makes it temporary? This article explores temporary advantages.

The difference between a temporary and a sustainable competitive advantage
Will the competitive advantage that a firm has over competitors decline over time? This article explores the difference between a sustainable and temporary advantage.

What is a sustainable competitive advantage?
What makes a competitive advantage sustainable? Learn what a sustainable competitive advantage is, and why they are important for firm success.

What is competitive parity?
This article explores what is meant by competitive parity – and why firms may not be able to gain a competitive advantage over others

What is a temporary competitive advantage?
What is meant by a temporary competitive advantage – and what makes it temporary? This article explores temporary advantages.

The difference between a temporary and a sustainable competitive advantage
Will the competitive advantage that a firm has over competitors decline over time? This article explores the difference between a sustainable and temporary advantage.

What is a sustainable competitive advantage?
What makes a competitive advantage sustainable? Learn what a sustainable competitive advantage is, and why they are important for firm success.