Customer churn: How it impacts organizations

This collection of articles highlights the impact of customer churn on organizations – and explores how to reduce churn rates.

The role of switching costs at reducing customer churn

Switching costs: The impact of locking in customers

Switching costs essentially lock customers into a particular supplier, increasing the difficulty to change suppliers. This article explores the impact of switching costs and the various barriers to changing suppliers.

Switching costs: The impact of locking in customers

Switching costs essentially lock customers into a particular supplier, increasing the difficulty to change suppliers. This article explores the impact of switching costs and the various barriers to changing suppliers.

Further reading on subscription business models - a setting prone to high customer chrun