Mastering your pitch is a critically important skill for all founders. It is important to be able to get others on board with the firm – both investors, external stakeholders, and employees.
This collection of articles examines approaches for communicating your strategy and getting the support of important stakeholders.
Pitching your business to investors
The importance of an elevator pitch
The elevator pitch – a description of the essence of your business’s strategy that you are able to share within about 60 seconds, or the time to go up an elevator – is critical for startups to develop. This article explains the benefits of having an elevator pitch strategy, beyond securing financing.
Preparing for an investor pitch: Improving your investment presentation
This article explores factors that you need to take into account before pitching your business to investors.
5 Mistakes to avoid in your elevator pitch
Our list of the top 5 mistakes to avoid in introductory meetings with potential investors and other stakeholders. Learn how to avoid these key errors in your pitches.
Why you should treat all interactions as investment pitches
This article explores the benefits of treating all social interactions and meetings as if they were investment pitches.
The importance of an elevator pitch
The elevator pitch – a description of the essence of your business’s strategy that you are able to share within about 60 seconds, or the time to go up an elevator – is critical for startups to develop. This article explains the benefits of having an elevator pitch strategy, beyond securing financing.
Preparing for an investor pitch: Improving your investment presentation
This article explores factors that you need to take into account before pitching your business to investors.
5 Mistakes to avoid in your elevator pitch
Our list of the top 5 mistakes to avoid in introductory meetings with potential investors and other stakeholders. Learn how to avoid these key errors in your pitches.
Why you should treat all interactions as investment pitches
This article explores the benefits of treating all social interactions and meetings as if they were investment pitches.
Communicating your strategy internally
Communicating your strategy: Creating a shared understanding
This article explores the benefits of communicating the strategy within the firm, and how to do so.
Communicating your strategy: Creating a shared understanding
This article explores the benefits of communicating the strategy within the firm, and how to do so.