Porter’s Generic Strategies

What are Porer’s Generic Strategies, and why are they important? This collection of articles examine the generic strategies and the ways of competing as a cost leader, differentiator, or focused company. 

Latest articles on Porter's generic strategies

What is a cost leader?

This article examines cost leadership – learn what cost leadership is and how to compete as a cost-leader.

What is a cost leader?

This article examines cost leadership – learn what cost leadership is and how to compete as a cost-leader.